Abi Sea | Messaging & Content Writing for Coaches -

For coaches who want to attract brilliant clients (and make sales) without faking a thing.

You’ve worked so hard to get to this point in your business.

And now you’re ready for more. You want to:

⚡Talk about your work in a way that feels great (and brings in leads).

⚡Create high-impact offers (that are easy to sell)

⚡Bring in more income every month (in a way that feels great).

But one thing I already know about you is that you point blank refuse to have success like this ☝🏼 by adopting a weird, fake persona and coming across as anything other than your lovely self.

We have that in common.

I’m all about helping coaches and creatives stand out online without selling out at the same time.

And if you want help to attract brilliant clients, make more sales and feel confident talking about the work you do…

…I’m your woman!

Talk to me about messaging over coffee Ways I can help you

For coaches who want to attract brilliant clients (and make sales) without faking a thing.

You want to stand out, not sell out

You’re done with all the hacks, tricks and trends to 10x your success when you market yourself online.

Sure, you’re ready for next-level success, but that doesn’t mean you want to sell your soul to get it.

There’s enough space online for all of us, and you’re ready to carve out yours – not by being shouty, in yer face, or full of fake bravado, but by being yourself. Much nicer.

When you’re ready to step into that space, to stand out in the sea of noise and be the HELL-YES person for the work you do – I’m here to help you do that.

And we do it through X-ray Messaging and
Content that Crackles.

I’ve been where you are

and i know how awful it is when you feel stuck

Hello, I’m Abi and for the longest time I used to shy away from talking about my work online.

I got so wrapped up in all the noise and pomp of the online space, I didn’t know how to use my voice to market myself.

When I lost my entire client base overnight (thanks, global pandemic), I was completely floored, but the thing that saved my business was working on my messaging.

Suddenly, with clear and confident messaging I was connecting with all these brilliant right-fit clients and making sales.

I realised this work could set me free – finally doing my best work and being able to talk about it with clarity and confidence.

Now I help people like you do the same.

I have two main services – X-ray Messaging takes you to the heart of your messaging so you can create positive messaging that helps you make sales and Content that Crackles – where I write copy and content that crackles with personality and warmth so your clients want to pull up a chair and enjoy everything you have to say.

Let’s talk about how I can help you and your business today.

Ways to work with me

X-ray Messaging

Add £2k+ to your revenue every month with confident, clear and converting messaging.

This six-week 1:1 intensive gives you everything you need to make more sales by being your lovely self.

Let’s chat about this

Content that Crackles

When you don’t have the time to create content for your projects it stops the whole thing in its tracks.

Emails, lead magnets, scripts, launch content, sales pages and the rest. I’ll write content so rich and warm your right-fit clients will want to pull up a chair and find out more.

Content woes begone➡️

Happy Clients

Abi is an essential part of our business. Without her we wouldn’t be able to reach our customers, we wouldn’t have our strong online community and we wouldn’t have a regular email, never mind a subscriber list way into the thousands. Abi creates content and writes web pages that make our customers feel special. With her help we’ve grown year on year in online sales. On top of that she’s so much fun to work with. Highly recommended.

Jo M
Abi helped me untangle all of my business ideas and turn them into something I was excited to launch. With her help I shifted my thinking, and created new offers that aligned with my own interests. Now I have a strong bank of regular clients and get consistent leads from the web pages she wrote for me. I regularly recommend Abi to my own clients, and love working with her.

Lisa C
Abi helped us with our launch copy for a membership we were running. She quickly got our tone of voice and knew what we needed to make the launch happen smoothly. From sales pages to social posts, emails and lead magnets, we needed and loved it all.

We loved how supportive Abi was throughout the process. Regularly checking in, offering to pick up stuff that we weren’t able to get to in the timeframe, supporting our business with referrals etc. It was great.

Pip & Sian
Abi wrote all of my launch content, helped me with new product launches and steered our email marketing strategy – and wrote it all! She’s played a vital role in launching my online boutique and with her help and support I am growing my audience and awareness online so that I have a strong foundation for launching my programmes and workshops in the near future. If you’re looking for help to launch – in a fun, sociable and highly positive way – then look no further.

Christine S
Abi has been writing for me for a number of years and she has been great to work with. With her help, my social media has seen a 70% increase in engagement and without her input and support I wouldn’t be able to create the content I need for launching programmes and workshops. She’s brilliant to work with, truly one of the team and I’d recommend her to anyone who wants to launch online products.

Katie G
I was struggling with moving forward with my business, knowing my ideal client and how I viewed myself and my business. I was also in need of putting this clarification into words, physically and mentally. Abi helped me with my messaging, wrote some amazing copy for my website and helped me shift the mind blocks that were keeping me contained. With her help I launched my group programme and got more sign ups to my mailing list.

Hollie E